Tony Kirsch

Head of Global Consulting

Neustar

Tony leads the global TLD consulting practice at Neustar Inc., where he delivers strategic direction and support as advisor to some of the world’s most-recognised brands, entrepreneurs and governments, leveraging his extensive background in the generic Top-Level Domain and Information Technology industries.

Tony has worked intricately with the world’s first .brand (.monash) and his work also includes a range of innovative new TLD projects such as .ibm, .cancerresearch, .dubai amongst many others.

Widely recognised as an industry expert within the new TLD program, Tony’s in-depth understanding of the program’s intricacies is extensively sought-after in developing companywide implementation and transitional processes and strategies. He was recently named as the inaugural ‘Dean’ of the Domain Name Association University and has undertaken a number of initiatives to build mainstream awareness regarding the new TLD program and its benefits for the digital marketers of today and tomorrow.